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SummaryThe media, as well as economic and political advisors emphasize the disciplinary virtue of introducing „quality competition“ among German universities. Competing for prospective students should set incentives in designing innovative study programs. However, all available quality indicators for such programs — whether taken from management journal rankings, or measuring scientific productivity — currently prove to be statistically insignificant when investigating the choices of prospective students of managerial economics in Germany. The students only appear to respond to locational characteristics associated with the university sites.

schmalenbach journal of business research

Der relative Vorteil deutscher wirtschaftswissenschaftlicher Fachbereiche im Wettbewerb um studentischen Zuspruch: Qualität des Studiengangs oder des Studienortes?