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The transfer of the mashup paradigm in corporate environments needs additional capabilities beyond those typically associated with consumer mashups. In this paper, we present the architecture of the FAST platform which allows creating enterprise-class and multi-channel visual building blocks (so called gadgets) in an ad-hoc manner. The design of complex enterprise-class gadgets is supported by an integrated semantic concept which hides the complexity from the actual users. The architectural components of the platform, a technical life cycle model for enterprise mashups, and the FAST gadget ontology are presented. By means of a cross-organizational real-world scenario from the marketing/ promotion event area, we demonstrate the value and potential of the FAST platform.

The FAST Platform: An Open and Semantically-Enriched Platform for Designing Multi-channel and Enterprise-Class Gadgets