Open AccessEffect of Sales Promotion on Sales Performance of Kenya Tea Packers Ltd
Author(s) -
Gitaka Michael Ndung’u,
Robert Obuba
Publication year - 2022
Publication title -
asian journal of economics business and accounting
Language(s) - English
Resource type - Journals
ISSN - 2456-639X
DOI - 10.9734/ajeba/2022/v22i2030680
Subject(s) - sales promotion , promotion (chess) , marketing , cronbach's alpha , business , loyalty , data collection , sample (material) , advertising , mathematics , service (business) , statistics , chemistry , chromatography , politics , political science , law
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