
La advertencia del intento persuasivo en contextos publicitarios
Author(s) -
Pablo Briñol,
Miguel-Ángel Cárdaba,
Ismael Gallardo,
Javier Horcajo
Publication year - 2015
Publication title -
anales de psicología
Language(s) - Spanish
Resource type - Journals
SCImago Journal Rank - 0.578
H-Index - 31
eISSN - 1695-2294
pISSN - 0212-9728
DOI - 10.6018/analesps.31.1.158251
Subject(s) - persuasion , ambiguity , narrative , psychology , social psychology , context (archaeology) , advertising , computer science , linguistics , history , philosophy , archaeology , business , programming language