Open AccessNew Product Development Framework based on University-Community Engagement: Case Study of Thailand OTOP Development for Elderly Consumer
Author(s) -
PHONGAMPHAI SENSANG,
TAVICHAKON JOMVONG,
RUTHAPHAN SANTIANOTAI,
Wichai Chattinnawat
Publication year - 2022
Language(s) - English
DOI - 10.56225/ijgoia.v1i1.8
Subject(s) - enabling , chiang mai , focus group , new product development , product (mathematics) , context (archaeology) , business , entrepreneurship , knowledge management , marketing , sociology , geography , psychology , computer science , socioeconomics , geometry , mathematics , archaeology , finance , psychotherapist