Open Access
Analysis of Internationalization Strategy of Mobile Phone Brand Under the Background of Economic Globalization -- Taking Apple and Huawei as Examples
Author(s) -
Zhibin Zhou
Publication year - 2022
Publication title -
bcp business and management
Language(s) - English
Resource type - Journals
ISSN - 2692-6156
DOI - 10.54691/bcpbm.v23i.1481
Subject(s) - internationalization , business , globalization , mobile phone , context (archaeology) , publicity , product (mathematics) , marketing , promotion (chess) , domestic market , advertising , target market , phone , economics , telecommunications , international trade , market economy , engineering , paleontology , linguistics , philosophy , geometry , mathematics , politics , law , political science , biology