Open AccessDevelopment of Recommendation Engines for Enhancing Sales of DIY (Do It Yourself) Stores: Vertical Approach vs. Horizontal Approach
Author(s) -
Xinlong Hu,
Shan Yu,
Masaki Shobu,
Ushio Sumita
Publication year - 2017
Publication title -
international journal of institutional research and management
Language(s) - English
Resource type - Journals
eISSN - 2432-3683
pISSN - 2432-3675
DOI - 10.52731/ijirm.v1.i1.108
Subject(s) - purchasing , popularity , product (mathematics) , point (geometry) , business , marketing , variety (cybernetics) , promotion (chess) , sales promotion , point of sale , horizontal and vertical , advertising , computer science , sales management , world wide web , mathematics , psychology , social psychology , geometry , artificial intelligence , politics , political science , law