Open Access
A Novel Framework To Investigate The Impact Of Social Media Advertising Features On Customer Purchase Intention Using Bwo-Dann
Author(s) -
Meena Zenith. N
Publication year - 2022
Publication title -
indonesian journal of electrical engineering and informatics (ijeei)
Language(s) - English
Resource type - Journals
ISSN - 2089-3272
DOI - 10.52549/.v10i1.2993
Subject(s) - purchasing , upload , advertising , sma* , relation (database) , cluster analysis , set (abstract data type) , business , computer science , marketing , world wide web , artificial intelligence , data mining , programming language , algorithm