Open AccessMENINGKATKAN NEW PRODUCT DEVELOPMENT CAPABILITY MELALUI INNOVATION IN EXTERNAL RELATION DAN DAMPAKNYA PADA KINERJA PEMASARAN PENGRAJIN ULOS SIMALUNGUN (SEBUAH PENDEKATAN TEORITIS)
Author(s) -
Liharman Saragih,
Wico Jontaridi Tarigan
Publication year - 2021
Publication title -
manajemen : jurnal ekonomi/manajemen: jurnal ekonomi
Language(s) - English
Resource type - Journals
eISSN - 2302-5964
pISSN - 2252-5564
DOI - 10.36985/manajemen.v3i1.24
Subject(s) - product (mathematics) , new product development , relation (database) , business , conceptual model , product innovation , conceptual framework , marketing , process management , computer science , manufacturing engineering , engineering , mathematics , data mining , sociology , geometry , database , social science