Open AccessPENGGUNAAN TEORI BIAYA TRANSAKSI DALAM PERILAKU PEMBELIAN ONLINE
Author(s) -
Maria Augustin Lopes Amaral,
Maria B. M. G. Wutun
Publication year - 2022
Publication title -
jurnal ilmiah manajemen bisnis dan inovasi universitas sam ratulangi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2621-2331
pISSN - 2356-3966
DOI - 10.35794/jmbi.v9i1.36605
Subject(s) - transaction cost , search cost , database transaction , business , microeconomics , economics , computer science , database