Open AccessThe use of Twitter and Facebook Social Media in Communicating & Disseminating Weather and Climate Information by Kenya Meteorological Department
Author(s) -
Misiani Zachary,
Leiming Yin,
Mwai Zacharia,
Xiaohan Zhang,
Yanyan Zheng,
Antonine Sakwa,
Collison Lore,
Marta Baraibar
Publication year - 2020
Publication title -
global journal of science frontier research
Language(s) - English
Resource type - Journals
eISSN - 2249-4626
pISSN - 0975-5896
DOI - 10.34257/gjsfrhvol20is5pg11
Subject(s) - dissemination , social media , information dissemination , computer science , microblogging , environmental science , world wide web , telecommunications
Today, traditional media is still a significant part of disseminating weather and climate information, still they have not been able to reach out to all users of the target audience alone. On the other hand, social media platforms such as Twitter, Facebook, YouTube, Instagram, etc. are used as a tool of communicating weather and climate information to various users in a well-organized manner like never before. Using a scientific research methodology of case study, the research was designed to explore how the Kenya Meteorological Department (KMD) is using Twitter and Facebook accounts for weather and climate information dissemination to various users.