Open AccessBuilding brand image through corporate social responsibility Case Study on Mobilis Telecommunication Company
Author(s) -
Hadjer Bouakkaz,
Maaradj Houari
Publication year - 2017
Publication title -
dirāsāt al-ՙadad al-iqtiṣādī
Language(s) - English
Resource type - Journals
eISSN - 2676-2080
pISSN - 2676-2013
DOI - 10.34118/djei.v8i1.505
Subject(s) - corporate social responsibility , business , corporate branding , brand image , brand management , marketing , social responsibility , brand names , advertising , public relations , political science