Open AccessPENGENALAN LETAK POSYANDU TERDEKAT DIKELURAHAN PISANGAN DENGAN MANAJEMEN PEMASARAN REVOLUSI 4.0 UNTUK MENINGKATKAN PENGETAHUAN MASYARAKAT LETAK DAN FUNGSI POSYANDU TERDEKAT PADA KELURAHAN PISANGAN
Author(s) -
Veta Lidya Delimah Pasaribu,
Sulaiman Sulaiman,
Sutiman Sutiman,
Thaharudin Thaharudin,
Bambang Y. Purnomo
Publication year - 2020
Publication title -
dedikasi pkm
Language(s) - English
Resource type - Journals
eISSN - 2723-1003
pISSN - 2716-3652
DOI - 10.32493/dedikasipkm.v1i1.6063
Subject(s) - obligation , enthusiasm , sociology , public relations , psychology , political science , law , social psychology
Community Service (PKM) is an integral part of the Tri Dharma of Higher Education which in its implementation is inseparable from the other two dharmas, and involves all academics: lecturers, students, education staff and alumni. Through PKM the academic community can be present in the midst of the community. Seeing the location of the campus which is not far from the location of Pisangan Village, East Ciputat District, South Tangerang, it has become an obligation for the University of Pamulang (Unpam) to participate in helping various problems faced by the community both near and far. Marketing Management, particularly financial management, is related to how to find out about fund management systematically, so that financial management is not only the mastery of a collection of knowledge but also a processinvention. The problem that arises is the absence of adequate learning media to explain a concept. Effective learning. However, most schools still feel the lack of facilities and infrastructure. information is still quite difficult to obtain. This will make it difficult for the community to understand the concept, so extension workers must be creative and innovative. PKM with the title: "The introduction of the location of the nearest posyandu in the Pisangan village with the marketing management of Revolution 4.0 to increase public knowledge of the location and function of the nearest posyandu in the village of Pisangan" in general went smoothly and in an orderly manner. the public was enthusiastic in listening to the explanation of the material provided. The enthusiasm of the residents continued when the questions and answers surrounding the demonstration. This PkM activity was considered effective because the level of community interest was quite high in the knowledge of Pisangan Village.Keywords: Posyandu, revolution 4.0, Marketing Management