Open AccessThe Effect of Product and Retail Country-of-Origin Matching on the Overseas Online Shopping of Chinese Consumers and its Influence to Air Freight Logistics
Author(s) -
Han-Suk Lee,
Minjung Roh
Publication year - 2018
Publication title -
han'gug hang'gong gyeong'yeong haghoeji
Language(s) - English
Resource type - Journals
ISSN - 1738-1576
DOI - 10.30529/amsok.2018.16.3.007
Subject(s) - business , matching (statistics) , product (mathematics) , advertising , marketing , country of origin , commerce , industrial organization , statistics , geometry , mathematics