Open AccessUniversity marketing in social media and network generation
Author(s) -
Małgorzata Koszembar-Wiklik
Publication year - 2018
Publication title -
zeszyty naukowe - politechnika śląska. organizacja i zarządzanie
Language(s) - English
Resource type - Journals
ISSN - 1641-3466
DOI - 10.29119/1641-3466.2018.121.15
Subject(s) - social media , social marketing , social media marketing , viral marketing , sociology , business , advertising , marketing , computer science , world wide web