Open AccessStrategi Pengembangan Candi Muaro Jambi Sebagai Wisata Religi
Author(s) -
Ophelia Firsty,
Ida Ayu Suryasih
Publication year - 2019
Publication title -
jurnal destinasi pariwisata/jurnal destinasi pariwisata
Language(s) - English
Resource type - Journals
eISSN - 2548-8937
pISSN - 2338-8811
DOI - 10.24843/jdepar.2019.v07.i01.p06
Subject(s) - tourism , documentation , religious tourism , buddhism , stakeholder , qualitative research , narrative , geography , sociology , political science , social science , art , archaeology , public relations , computer science , programming language , literature
Muaro Jambi temple a largest temple site in Sumatra island, with area of 3981 hectares wide. This temple is a legacy from Srivijaya and Melayu Empires, and a center of Buddhist teaching in 9th to 11th century. Considering history and significances of temple for Buddhists, effective development of religious tourism is required.
This research investigate the development strategy in Muaro Jambi Temple as religious tourism. Using descriptive qualitative method, this research will describe the development of temple from various aspects of tourism development. The result of research analysis done by using descriptive qualitative analysis provide result through documentation supported narration. The research result show that tourism development is still in early stage and so problems in various aspects of development are found, with most of them caused by low synergy among the stakeholders. Thus, every stakeholder are expected to increase their synergy and cooperation for the sake of religious tourism growth in Muaro Jambi temple.
Key Words : Religious Tourism, Tourism development, Buddhist Temple