Open AccessA New Challenge in Digital Economy: Neuromarketing Applied to Social Media
Author(s) -
Adrian Micu,
CAPATINA ALEXANDRU,
AngelaEliza Micu,
Marius Geru,
Aivaz Kamer Ainur,
MUNTEAN MIHAELA-CARMEN
Publication year - 2021
Publication title -
economic computation and economic cybernetics studies and research
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.258
H-Index - 18
eISSN - 1842-3264
pISSN - 0424-267X
DOI - 10.24818/18423264/55.4.21.09
Subject(s) - neuromarketing , social media , digital economy , digital media , computer science , business , advertising , world wide web