THEORETICAL BASES OF THE FORMATION OF ENTERPRISE MARKETING MECHANISM
Author(s) -
Polina Sokol
Publication year - 2016
Publication title -
proceedings of scientific works of cherkasy state technological university series economic sciences
Language(s) - English
Resource type - Journals
ISSN - 2306-4420
DOI - 10.24025/2306-4420.2.41.2016.78043
Subject(s) - marketing management , business , marketing , marketing strategy , digital marketing , business marketing , marketing research , return on marketing investment , process management
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