Open AccessLeveraging the Characteristics of Location-Based Communication in Online Marketing
Author(s) -
Irakli Abashidze
Publication year - 2022
Publication title -
european journal of business and management research
Language(s) - English
Resource type - Journals
ISSN - 2507-1076
DOI - 10.24018/ejbmr.2022.7.6.1686
Subject(s) - process (computing) , marketing research , marketing , computer science , digital marketing , context (archaeology) , quantitative marketing research , market segmentation , marketing strategy , scale (ratio) , business , data science , business marketing , geography , cartography , archaeology , operating system