Open AccessTHE INFLUENCE OF PRODUCT QUALITY, PRICE, LOCATION ON PURCHASE DECISIONS AND PURPOSE OF PURCHASE OF SOUVENIR PRODUCTS IN SIKKA REGENCY, NTT
Author(s) -
Yohana Anggriani,
Djoko Koestiono,
Dwi Andriani
Publication year - 2022
Publication title -
agrise/agrise (malang)
Language(s) - English
Resource type - Journals
eISSN - 2252-6757
pISSN - 1412-1425
DOI - 10.21776/ub.agrise.2022.022.2.9
Subject(s) - accidental sampling , purchasing , product (mathematics) , quality (philosophy) , marketing , business , structural equation modeling , advertising , mathematics , statistics , population , philosophy , demography , geometry , epistemology , sociology