Open AccessTHE FIGHT FOR PEOPLE’S CONSCIOUSNESS IN THE POST-TRUTH ERA
Author(s) -
Mikhailo Petrovych Trebin,
Taisya Oleksiivna Chernyshova
Publication year - 2021
Publication title -
vìsnik nûu ìmenì âroslava mudrogo. serìâ: fìlosofìâ, fìlosofìâ prava, polìtologìâ, socìologìâ/vìsnik nacìonalʹnoï ûridičnoj akademìï ukraïni ìmenì âroslava mudrogo. serìâ: fìlosofìâ, fìlosofìâ prava, polìtologìâ, socìologìâ
Language(s) - English
Resource type - Journals
eISSN - 2663-5704
pISSN - 2075-7190
DOI - 10.21564/2663-5704.50.235224
Subject(s) - pluralism (philosophy) , consciousness , perception , epistemology , sociology , political science , psychology , social psychology , philosophy
The era of post-truth is investigated as a communicative situation that contributes to the spread of propaganda and counter-propaganda, since it generates a pluralism of interpretations of reality, and, consequently, wide opportunities for creating frames, and is determined mainly by emotional perception of information as opposed to analytical understanding and conscious reflection. Proceeding from the fact that the basis of counter-propaganda (as well as propaganda) is the communication process, its structural elements are determined.