Open AccessPengaruh Iklan Televisi Menggunakan Background Musik terhadap Recall Audience
Author(s) -
Nursya`bani Purnama,
Ratih Dyas Setyowati
Publication year - 2003
Publication title -
sinergi
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1410-9018
DOI - 10.20885/sinergi.vol6.iss1.art1
Subject(s) - recall , advertising , art , psychology , business , cognitive psychology