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An Investigation Into The Importance Of Communication Skills
Author(s) -
Virginia L. Bean,
Judith E. Watanabe
Publication year - 2011
Publication title -
journal of applied business research
Language(s) - English
Resource type - Journals
eISSN - 2157-8834
pISSN - 0892-7626
DOI - 10.19030/jabr.v4i4.6384
Subject(s) - communication skills , skills management , psychology , medical education , obstacle , business communication , accounting , pedagogy , business , medicine , political science , communication , law
Business leaders and academics agree that both written and oral communication skills are necessary for success in all fields of business and that recent graduates are deficient in these skills. A lack of appreciation of the importance of communication skills has been suggested as one obstacle to accounting students achieving desired skill levels. Questionnaires regarding the importance of communication skills were completed by 356 randomly selected accounting graduates of 13 universities and 287 students from 5 universities. Students generally rated the skills as more important than practitioners.

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