Open AccessGlobalization of world economic processes and its impact on the development of service services: a structural mechanism for segmenting consumer preferences in the Russian consumer market
Author(s) -
G. N. Likhosherstova
Publication year - 2020
Publication title -
naučnyj rezulʹtat. seriâ tehnologii biznesa i servisa
Language(s) - English
Resource type - Journals
ISSN - 2408-9346
DOI - 10.18413/2408-9346-2020-6-2-0-5
Subject(s) - globalization , business , market segmentation , mechanism (biology) , service (business) , consumer market , marketing , industrial organization , economics , market economy , philosophy , epistemology