
MARKETING STRATEGIES AND TACTICS OF ADVERTISING PROJECTS FOR TOURISM COMPANIES
Author(s) -
Oleg Mikhailovich Tolmachev
Publication year - 2016
Publication title -
modernizaciâ, innovaciâ, razvitie
Language(s) - English
Resource type - Journals
eISSN - 2411-796X
pISSN - 2079-4665
DOI - 10.18184/2079-4665.2016.7.4.129.133
Subject(s) - marketing , business , tourism , product (mathematics) , position (finance) , marketing strategy , advertising , competition (biology) , political science , law , ecology , geometry , mathematics , finance , biology