Open AccessFormation of Public Opinion in Relation to People of the “Third Age”: Regional Aspect
Author(s) -
Nina Shabrova,
A. O. Tikhonova
Publication year - 2021
Publication title -
izvestiâ uralʹskogo federalʹnogo universiteta. seriâ 1. problemy obrazovaniâ, nauki i kulʹtury/izvestiâ uralʹskogo federalʹnogo universiteta. seriâ 1, problemy obrazovaniâ, nauki i kulʹtury
Language(s) - English
Resource type - Journals
eISSN - 2587-7151
pISSN - 2227-2275
DOI - 10.15826/izv1.2021.27.3.066
Subject(s) - public opinion , relation (database) , christian ministry , third age , population , position (finance) , age structure , sociology , political science , law , gerontology , demography , politics , business , medicine , finance , database , computer science
Public opinion in relation to people of the “third age” is a mirror reflecting the position of this group in the society. The growing share of representatives of the older generation in the population structure, the difficulties of implementing the pension reform make it necessary to form a positive public opinion regarding the social community of people of the “third age”. The purpose of the article was to analyse the social technologies used by the authorities of the Sverdlovsk region to form public opinion regarding people of the “third age”. The article is based on the materials of a sociological study carried out in the spring of 2021. The method of analysing documents and content of the website of the Ministry of Social Policy of the Sverdlovsk Region, as well as the method of secondary analysis of data from sociological studies on public opinion in relation to people of the “third age” was used.