Open AccessAn analysis of factors influencing the purchase of ecofriendly FMCG products in Coimbatore city- Factor analysis
Author(s) -
K. Uma,
T. Samsai,
M. Malarkodi
Publication year - 2018
Publication title -
advance research journal of social science
Language(s) - English
Resource type - Journals
eISSN - 2231-6418
pISSN - 0976-5611
DOI - 10.15740/has/arjss/9.1/64-68
Subject(s) - business , factor (programming language) , advertising , marketing , computer science , programming language