Open AccessEVALUATION OF THE COMPANY′S INTERNAL MARKETING AND CUSTOMER CENTRICITY MANAGEMENT
Publication year - 2019
Publication title -
vestnik permskogo nacionalʹnogo issledovatelʹskogo politehničeskogo universiteta. socialʹno-èkonomičeskie nauki
Language(s) - English
Resource type - Journals
eISSN - 2305-1434
pISSN - 2224-9354
DOI - 10.15593/2224-9354/2019.2.14
Subject(s) - business , internal marketing , marketing , marketing management , process management