Open AccessDUYGUSALLIK VE BİLİŞSELLİĞİN PLANSIZ SATIN ALMA DAVRANIŞINA ETKİSİ-THE INFLUENCE OF AFFECT AND COGNITION ON IMPULSE BUYING BEHAVIOR
Author(s) -
Caner Dinçer
Publication year - 2012
Publication title -
dergipark (istanbul university)
Language(s) - English
DOI - 10.14783/od.v9i33.1012000159
Subject(s) - affect (linguistics) , cognition , psychology , impulse (physics) , cognitive psychology , physics , communication , neuroscience , quantum mechanics