Open AccessConsumer's Demand and the Online Promotion of the e-service Quality through the Websites-An Empirical Study in China
Author(s) -
Zhenfeng Wei
Publication year - 2015
Publication title -
international journal of u- and e-service, science and technology
Language(s) - English
Resource type - Journals
eISSN - 2207-9718
pISSN - 2005-4246
DOI - 10.14257/ijunesst.2015.8.3.06
Subject(s) - china , promotion (chess) , business , marketing , advertising , service quality , quality (philosophy) , e commerce , empirical research , consumer demand , service (business) , economics , political science , computer science , world wide web , market economy , philosophy , epistemology , politics , law