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Am I ‘bovvered’? Driving a performance culture through to the front line
Author(s) -
Fairhurst David
Publication year - 2008
Publication title -
human resource management journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.44
H-Index - 77
eISSN - 1748-8583
pISSN - 0954-5395
DOI - 10.1111/j.1748-8583.2008.00080.x
Subject(s) - front line , employee engagement , workforce , business , key (lock) , front (military) , organizational culture , line (geometry) , marketing , operations management , public relations , process management , political science , computer science , engineering , mechanical engineering , computer security , geometry , mathematics , law
Employee engagement in the UK remains stubbornly low. However, by identifying and proactively managing the key drivers of employee engagement, and creating a balanced and meaningful rewards framework, McDonald's in the UK have significantly enhanced the commitment and performance of their workforce.