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Australian Advertising Expenditure and its Relation to Demand *
Author(s) -
Metwally M. M.
Publication year - 1973
Publication title -
economic record
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.365
H-Index - 42
eISSN - 1475-4932
pISSN - 0013-0249
DOI - 10.1111/j.1475-4932.1973.tb01946.x
Subject(s) - citation , advertising , relation (database) , economics , sociology , marketing , business , library science , computer science , database