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Which Way to Grow at MBC Farms?
Author(s) -
Ehmke Cole,
Dobbins Craig,
Gray Allan,
Miller Alan,
Boehlje Michael
Publication year - 2004
Publication title -
applied economic perspectives and policy
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.4
H-Index - 49
eISSN - 2040-5804
pISSN - 2040-5790
DOI - 10.1111/j.1467-9353.2004.00202.x
Subject(s) - business , economics , agricultural economics
Abstract Like many farm operations, MBC Farms is trying to determine what strategic actions to take to remain competitive. The farm produces corn and soybeans, contracted specialty corn, and milk. The crops and dairy managers are considering growth opportunities, but have not decided on a strategy. There are a number of possibilities, but the management team is seriously considering expanding either the dairy to take advantage of a milk contract or contract crop production. With the MBC Farms case, instructors can teach farm business managers how to use strategic and financial planning tools to select a growth path for the firm.

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