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Organizational Output Innovativeness: A Theoretical Exploration, Illustrated by a Case of a Popular Music Festival
Author(s) -
Paleo Iván Orosa,
Wijnberg Nachoem M.
Publication year - 2008
Publication title -
creativity and innovation management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 1.148
H-Index - 60
eISSN - 1467-8691
pISSN - 0963-1690
DOI - 10.1111/j.1467-8691.2007.00463.x
Subject(s) - operationalization , referent , index (typography) , measure (data warehouse) , marketing , business , psychology , computer science , epistemology , data mining , linguistics , world wide web , philosophy
Different interpretations of innovation and innovativeness lead to different approaches and different methods to measure organizational output innovativeness. Two indicators of innovativeness are derived from two divergent approaches: the Referent Innovativeness Index and the Classification Innovativeness Index. The article uses the case of the popular music festival to discuss how these indexes can be operationalized and calculated, as well as to outline the implications of the differences between the methods.