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Shared temptations: A n f MRI study of dishonest profit maximization
Author(s) -
Simmank Fabian
Publication year - 2017
Publication title -
psych journal
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.417
H-Index - 14
eISSN - 2046-0260
pISSN - 2046-0252
DOI - 10.1002/pchj.179
Subject(s) - prosocial behavior , maximization , profit maximization , microeconomics , profit (economics) , bounded function , business , psychology , social psychology , computer science , economics , mathematics , mathematical analysis
Abstract A single case of a tempting‐decision task involving financial gain is reported. The subject showed a prosocial S ocial V alue O rientation and applied a profit‐maximizing strategy. Differential brain activation patterns for self‐serving and other‐serving decisions were observed. Results provide new insight into the design of paradigms on bounded ethicality and self‐ and group‐serving behavior.