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Are Some Cognitive Styles More Creatively Productive than Others?
Author(s) -
GUASTELL STEPHEN J.,
SHISSLER JAMES,
DRISCOLL JOHN,
HYDE TREVOR
Publication year - 1998
Publication title -
the journal of creative behavior
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.896
H-Index - 55
eISSN - 2162-6057
pISSN - 0022-0175
DOI - 10.1002/j.2162-6057.1998.tb00807.x
Subject(s) - creativity , innovator , repertoire , cognitive style , planner , psychology , productivity , cognition , style (visual arts) , social psychology , cognitive psychology , entrepreneurship , computer science , business , economics , history , physics , archaeology , neuroscience , acoustics , macroeconomics , programming language , finance
ABSTRACT The conceptual similarities among several taxonomies of cognitive style were examined, and common themes emerged concerning their expected contributions to creative output. In the first of two studies, 626 adults from a range of creative occupations, including undergraduates, completed a measure of their quantity of creative output in several domains and their dominant cognitive style out of eight options. In the second, 277 undergraduates reported the extent to which they engaged in any of the eight styles along with the same indicator of creative output. Results showed substantial positive correlations between innovator, synthesizer, and planner styles with productivity, with negative and null relationships for other styles. Furthermore, creative output was highest for people who engaged in a wide repertoire of cognitive styles. It is recommended that creativity training or enhancement programs continue to allocate time to repertoire developement.

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