Premium
The year 2000: A food industry forecast
Author(s) -
Russo David M.,
McLaughlin Edward W.
Publication year - 1992
Publication title -
agribusiness
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.57
H-Index - 43
eISSN - 1520-6297
pISSN - 0742-4477
DOI - 10.1002/1520-6297(199211)8:6<493::aid-agr2720080602>3.0.co;2-1
Subject(s) - delphi method , marketing , business , food industry , distribution (mathematics) , demand forecasting , delphi , customer service , service (business) , computer science , food science , mathematical analysis , chemistry , mathematics , artificial intelligence , operating system
Abstract This study forecasts future trends and likely developments in the food industry and serves as a planning tool for manufacturers, retailers, and others interested in food system evolution. A Delphi study is used to forecast the future of the food system in four major areas: supermarket sales distribution, technological developments, operational developments, and structural developments. The study indicates a growth in the sales share of fresh, branded foods and an increased use of technology in customer service. © 1992 John Wiley & Sons, Inc.