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This paper strove to ascertain whether local social media platforms that focus on dating and sex issues are eroding the cultural values and norms of the Shona people and the push factors for such uses. While it is unprecedented that the developing countries have been importing hardware and software from advanced countries, the implications this has on social values and norms is worth an academic enquiry. The empowering, liberative and emancipatory nature of the internet and social media is undoubted when it comes to the enhancement of democratic participation and diversity of views in the “electronic public sphere,” it is the uncontrolled content production‟s consequences for the humanness and moral value of the Zimbabwean community that is at stake. The study has made use of the Lurking Garanyanya, the Technological Determinism and Cultural Imperialism Theories in its application of the unhu/ubuntu philosophy in an academic endeavour to determine the user-friendly nature of the social media with regards the Shona conception of „bedroom politics.‟ The enquiry has established that issues dealing with sexuality have for time immemorial been a private matter and public reference to sexuality is anathema to the Zimbabwean audience.

iosr journal of humanities and social science

Bedroom Politics, the Social Media Ulcer: An application of the unhu/ubuntu Philosophy in light of the Technological Determinism and Cultural Imperialism Theory.