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Transition to firm economic development is connected with decision of microeconomics problems - increasing economical efficiency of organizations. This problem predestines the behavior of the economic subject on the market of goods and resource, dictates the strategy of the development by potential to business activity. The market economy and fundamental changes in the modern social and economic development of Russia, transition to sustainable and long-term economic growth are associated with solving the key microeconomic objective to be the increase in economic efficiency of the enterprises and organisations. Launching the efficiency controlling action-oriented tools to allow within the selected economic strategy to develop an economic entity's line of behavior in the market and create the optimal system of the current activity arrangement is required. The regional printed media is no exception in this respect.The purpose of persisting studies was shown development instrument cost-performance management to activity of the economic as institutional subject of the of market economies, and their prima-thread on example of organization - a publishers regional printed mass-media.The Authors are given methodical motivation of the using economical value added as instrument of cost-performance management in organization-publisher. DOI: 10.5901/mjss.2015.v6n5s2p489

Methodical Motivation of the Using EVA (Economic Value Added) as Instrument of Cost-Performance Management in Organizations