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Piauilismo, fashion show of the graduates of the Fashion, Design and Styling Course of the Federal University of Piauí, has as specific objectives to list the importance of the event as a propagator of culture, demonstrate how the social media preserve alive the propagated culture and prove that the digital memories favor the dissemination of the same as propagator of the cultural heritage of Piaui. In this, based on elements of local culture, valuing the Piauiense cultural heritage in all aspects that research makes possible in creation. In this work, we report on the production of Piauilismo in the years 2013 to 2018, from surveys with the combination of data collection methods, through interviews and questionnaires with people involved in the project. Also, we present an extension project and the possibilities of access to the materials exposed through social networks as a way to disseminate academic production and the appreciation of the memory of cultural heritage.

Piauilismo: propagador do patrimônio cultural piauiense através da memória digital.