Open AccessCustomer Perceptions for Store Attributes: A Study of Unorganized Retail Stores in India
Author(s) -
Hari Govind Mishra
Publication year - 2014
Publication title -
business and economics journal
Language(s) - English
Resource type - Journals
ISSN - 2151-6219
DOI - 10.4172/2151-6219.1000127
Subject(s) - business , marketing , perception , advertising , psychology , neuroscience