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Along with changes in Economy, Tourism and the influence of foreign waves, themarket of Food Service in Vietnam has also changed to meet the needs of customers.At many restaurants in Vietnam, customer satisfaction can greatly affect restaurantrevenue. Therefore, it is essential to determine which perceived quality factors affectcustomer satisfaction. The survey was conducted through questionnaires collectedfrom 329 respondents, who experienced in restaurant services in Vietnam. In thispaper, four factors are found that have influence on customer satisfaction inrestaurants: Service quality, Product quality, Environment and Price. In addition,the research also gives some contributions based on the research results, helpingbusinesses understand customers and meet customer satisfaction requirements in therestaurant.

Research factors impact on customer satisfaction in Vietnam restaurants