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This article addresses the steps taken to improve tourism in the lower Negro River basin in the State of Amazonas, making it more sustainable by involving all stakeholders including local communities, guides, boat owners, tour operators, NGOs and representatives from both tourism and environmental government entities at federal, state and municipal levels, as well as increasing their knowledge of the local biodiversity. Unfortunately, over the last few decades some of these stakeholders had a difficult time interacting with each other. Despite the fact that the lower Negro River is comprised of a mosaic of federal, state and municipal protected areas, many of the stakeholders were not aware of their existence, nor what activities are possible in each of the different categories of the protected areas. In 2002 Institute for Ecological Research (IPÊ), a non-governmental organization that has been promoting socioenvironmental programs in the region for more than a decade, initiated dialogues between the tourism sector and the various stakeholders with the aim of directing it towards a more sustainable activity. IPÊ’s team understands that tourism and environment in the lower rio Negro basin, as in many other places, need to be dealt in an integrated manner. The success of tourism depends upon a pristine environment where funds derived from this economic activity are applied towards conservation as well as directly benefiting local communities. Workshops and courses are held with the participation of different stakeholders and initial results are encouraging, including improvement of environmental interpretation skills, which have enhanced the guides knowledge and performance levels; community leadership initiatives have improved and several sustainable products have been development. This project is ongoing and the initial results have shown that through education and stakeholder integration, the common goal of conserving the environment while benefiting local communities by encouraging sustainable tourism can be attained.

Como compatibilizar conservação, desenvolvimento e turismo: a experiência do baixo Rio Negro, AM