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Through combining the advantages of art of movie and television, movie and television art education and educational technology, movie and television courseware has boarded the educational arena with overwhelming superiority. Thanks to its audio-visual integrated , comprehensive space-time and the combination of art and technology, the movie and television courseware has become the most promising distance education media. 1. Development of Art of movie and television in Education By integrating literature, theater, painting, music, dance, sculpture, photography and other artistic essence in one, the movie and television courseware has a strong comprehensiveness. “A famous American scholar Daniel Bell thinks ' Contemporary culture is becoming a kind of visual culture instead of print culture.' Art of movie and television is transmitted through the audio-visual form, regardless of educational level anyone can contact with culture by cinematic transmission.” Since the birth of human culture, humanity’s thought intermediary system has changed from behavioral thinking to language symbolic thinking, and then went to digital thinking. Human is in the linear logic thinking when he understands the text along the semantic logic. But the art of movie and television puts human in the state of nonlinear thinking by creating an audio-visual language system with sound, shape, time and space. 1.1 As an industry, art of movie and television has a long history with more than a century and its theoretical researches can be summarized as four fields. Art of Movie and Television: From the perspective of film art creation, we study how to create the film art works (including writing a play, shooting, post production, evaluation, etc.). Social Study: Treat the art of movie and television as a cultural phenomenon and focus on the discussion of its historical value. Psychology Study: Treat the psychological changes brought by art of movie and television as the research objects. Education Study: Treat the art of movie and television as a mean of education or description. The research results of the four fields have the relationship of cross and influence each other. Our study belongs to the fourth field and by fully drawing lessons from other fields’ theoretical achievements, the art of movie and television formed the new concepts of movie and television courseware during the research in education. 1.2 Some traditional theories of education provide the theory support and guidance for art of movie and television providing auxiliary teaching. Scaffolding Theory: Scaffolding theory refers to promote “ A child or a novice can solve a problem, complete a task, or reach a goal” by providing temporary help. Case-based Reasoning Theory: Learning based on case-based reasoning theory makes a new hypothesis for learners, gives a new definition to cognitive process, and puts forward some suggestions to improve learning, which can be realized by designing learning. Cognitive Measure Theory: In a very indirect way, namely, by the methods of storytelling to subjects, we can design different types of behavior which is called “indirect story”. In fact, this method has applied cognitive measures. 2nd International Conference on Science and Social Research (ICSSR 2013) © 2013. The authors Published by Atlantis Press 41 Flow Theory: This theory is closely related to personal motivation, which emphatically describes individual control desire, deep feeling and pleasure under the condition of optimum experience. Studies show that intrinsic motivation and happiness experience can promote the learning. 2. Foundation of Movie and television courseware Production Film and TV art education becomes an important branch of film and television art, and by introducing the ideas and methods of it, the movie and television courseware has become into a new medium for distance education. 2.1 Movie and television courseware is a new kind of remote education medium, which develops on the base of film and television art and film and TV art education. “The ‘film and television’ here also includes the content about computer and network from the broad sense. In fact, movie education involving television and multimedia education has become a very normal phenomenon.” During the implementation of film and television, we can help students appreciate art of movie and television works and promote their comprehensive artistic accomplishment by the means of educational technology. Movie and television courseware inherits the essence of art of movie and television and absorbs the teching experience and methods from film and television art education, which presents the educational forms of intuitive visual modeling, rich sound painting language and vivid content performance. By promoting the performance form of art of movie and television to different areas, movie and television courseware gives new vitality to film and television art. 2.2 As science and technology is the necessary condition for the birth of art of movie and television, the development of educational technology laies the foundation for movie and television courseware. Film and television art and educational technology are important components of movie and television courseware, and the former is expressive force and the latter is means and carrier. In fact, it is an inevitable trend to integrate them for education, because they are indispensable. The application of modern educational technology in art of movie and television will realize new changes from means to content with the development of high-tech and the updating of concept of film and television art. Interdisciplinary cross and professional penetration contribute to the generation of movie and television courseware in some extent. With the development of science and technology, interdisciplinary cross and professional penetration are more extensive in various disciplines. Movie and television courseware has the features of delivery and bridging, which makes it look independent, but in fact, it is actually associated. The application of art of movie and television in education has a new concept on today. It has a far-reaching significance to promote the concept of film and television art to various categories of different professions, which is regarded as a new distance education media. 3. Creation Skills for Movie and television courseware Movie and television courseware fully uses the art’s performance, by utilizing sound, images, montages and visual modeling, to act on human senses directly, so it has strong visual and verisimilitude. Such performance has charming for students, which can enable them to accept knowledge in a pleasant situation. Mr. Luxun once said, “It is better to chose the active movies instead of teachers to teach students and I’m afraid it will come true in future.” Movie and television courseware is not a mechanical and photographic reflect for academic content, in fact, it is a process which can make the esoteric knowledge into simplification by using art of movie and television language and many staff’s careful design. 3.1 Design idea of the script in movie and television courseware Early creation of movie and television courseware requires planning script which is divided into a script of course content and a shooting script. Before creation, the course script is written by

Research on Distance Education Media Based on Movie and Television Courseware