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With the continuous development of hotel industry in China, personnel of five-star hotels need to provide better services to attract guests. Through differentiation, personnel of five-star hotels can provide guests with personalized services, which can not only improve the quality of reception service, but also improve the market competitiveness of the hotel, and guarantee the sustainable development of the hotel. Therefore, this paper discusses the issue of service process optimization in five-star hotels from the perspective of differentiation, and hopes to provide valuable references for hotel service.

Five-star Hotel Reception Process Optimization on the Basis of Differentiation