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In the information society, online consumption has been a popular way of consumption among college students. This paper starts from the angle of ideological and political education to analyze the characteristics of college students' online consumption behaviors, and seeks feasible countermeasures of educational practice on this basis to improve their online consumption behaviors. These countermeasures call for joint efforts from families, colleges and government institutions, and serve to improve students’ online consumption mode by guiding them with a healthy, dynamic and high campus and network

Analysis on the Features of College Students' Online Consumption Behaviors and Its Educational Countermeasures