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Network media has become the main means of communication in modern life, this paper discusses how to do evaluation of the effect about network media dissemination, whether the media files reach the audience and the extent of the impact on the audience. To calculate the performance effect of network media, this paper designs evaluation method based on Bayesian weighted algorithm: it should not only consider the number of media files, but also consider the merits of the audience to accept the performance. We introduce a Bayesian statistical algorithm, considering various factors, to get the most objective evaluation results.

Online Media Communication Performance Statistics Based on Bayesian Algorithm