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Tuojiang River is a main tributary of the Yangtze River and a well-known water system in Sichuan. Zigong section of Tuojiang River Basin is an important part of social and economic development in Zigong, as well as a considerable node of Chengdu-Chongqing twin cities economic circle and Bashu cultural and tourism corridor. The integration of culture and tourism is of great strategic significance for improving the market influence, attractiveness, and competitiveness of the tourism industry in Zigong section of Tuojiang River Basin. Based on the systematic analysis of the development status, industrial chain and consumption conversion rate of tourism resources, this paper puts forward the specific path of the integration of culture and tourism. The purpose is to help Zigong City integrate into the Yangtze River economic belt and free trade zone, connect Chengdu-Chongqing twin cities economic circle, and finally become a characteristic tourist destination in Bashu cultural and tourism corridor.

Research on the Development Path of Culture and Tourism Integration in Zigong Section of Tuojiang River Basin