
A comparative study on new product diffusion models: a scanner data based study.
Author(s) -
Andreas Mayer
Publication year - 2018
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.22215/etd/1993-02559
Subject(s) - diffusion , scanner , computer science , product (mathematics) , data science , artificial intelligence , mathematics , physics , geometry , thermodynamics