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Sensational headlines and messages surrounding breastfeeding in the media are leaving the public confused. There are also myths being circulated about the Baby-Friendly Hospital Initiative (BFHI) that are causing some to question the value and safety of its practices. The most effective means for clarifying the confusion is to dispel the myths and explore the facts. An accurate understanding of the importance of breastfeeding, the BFHI requirements, the impact and interrelationship of each of the Ten Steps to Successful Breastfeeding, as well as good breastfeeding management practices, ensures that every infant is provided the highest level of care and given the best start to life. Breastfeeding confers significant health benefits to both mothers and babies, and the BFHI is associated with an increase in breastfeeding initiation and duration.

Debunking the Misunderstandings of the Baby-Friendly Hospital Initiative and Designation Requirements